Strategy, technology, AI, marketing, sales. A team of B2B vertical specialists that works as an extension of your company. Not an agency: a partner.
Founder & CEO
Erik Senesi
FlipUp Founder · Author of "Comincia dal Pre-Marketing"
After 10+ years inside and outside Italian (and international) B2B marketing, Erik founded FlipUp with one belief: B2B companies deserve an agency that truly understands how they work. Long cycles, multiple decision-makers, high tickets, export.
Author of the book "Comincia dal Pre-Marketing" (2024), mentor to 50+ Italian founders, speaker at stages like Marketers World, LinkedIn Local Milano, Export Summit. Obsessed with numbers, allergic to vanity metrics.
Every area covered by B2B vertical specialists, aligned on the same method. The skills that move your numbers.
6 areas · 1 method
All the skills
Hover over an area to explore it. Each skill is vertical, but works toward the same goal.
Our Values
How we think, work, grow.
Results first
Hours, slides and words don't count. The numbers we move count: meetings, revenue, ROI. Everything else is noise.
Radical honesty
We tell clients the truth, even when it's uncomfortable. If something isn't working we say it right away. If we're not the right fit, we say so.
Speed with method
Ship fast, measure, iterate. No long projects without interim results. Every 30 days something concrete on the table.
15+
Dedicated specialists
10+
Average years of experience
3
Continents of operation
150+
B2B companies served
Want to join the team?
We're always looking for B2B talent: growth, AI, content, design, development. If B2B marketing fires you up and you want to see your effort turn into measurable results, this is the place.
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