AI Artificial Intelligence · FlipUp

We don't do marketing with AI.
We do marketing that exists thanks to AI.

AI is not a trend to ride. It's the engine that powers every proprietary tool, every service, every decision at FlipUp. For every B2B client. 24 hours a day.

847k
AI tasks / month
across 150 FlipUp clients
4.2M
AI messages generated
last 12 months
38K
Human hours saved
returned to clients
12
Proprietary AI agents
in production

Our vision of AI.
In three convictions.

AI is a multiplier. It doesn't replace human talent: it frees it from what holds it back.

01

AI multiplies, it doesn't replace.

Humans make the strategic decisions, AI handles the repetitive tasks. The result is a small team that produces like a big one.

02

AI is vertical, not generic.

An AI trained on Italian B2B data is worth 10 times a generic AI. Our models learn from your clients, your sector, your tone.

03

AI is measurable, not promises.

Every AI agent we put into production has clear KPIs: hours saved, qualified leads, revenue generated. If it doesn't produce, it doesn't go into production.

Artificial intelligence
è inside every tool.

AI · Lead Generation

LinkedUp

AI identifies the right decision-makers, writes personalized messages and qualifies responses automatically.

  • B2B AI targeting
  • Multilingual copy
  • Response qualification
Discover LinkedUp →
AI · Intelligent CRM

CrmUp

AI evaluates leads, suggests next actions, writes email drafts, transcribes calls and generates reports.

  • Automatic lead scoring
  • Chatbot 24/7
  • Phone voice agent
Discover CrmUp →
AI · Custom Agents

AgentUp

We build custom AI agents for your processes. From qualification to support, with human supervision.

  • Custom-built agents
  • Native integration
  • Human supervision
Discover AgentUp →
AI · Optimization

ADV Campaigns

AI shifts budget between channels, tests audiences and creatives, optimizes bids in real time.

  • Intelligent bidding
  • Audience testing
  • Budget reallocation
Discover ADV →
AI · Content & UX

Websites

AI writes SEO copy, generates variants for A/B testing and integrates intelligent chatbots on the site.

  • SEO content generation
  • Autonomous A/B test
  • Qualifying chatbot
Discover Websites →
AI · Upskilling

Training

We teach B2B teams to leverage AI day to day: prompts, workflows and tools for sales.

  • Prompt engineering courses
  • AI workflows for B2B
  • Academy certification
Discover Training →

Concrete scenarios. Real gains.

-90%Time saved
Sales / pre-sales

Lead qualification

45 minutes per lead between research and manual evaluation.AI reads, enriches, qualifies and books if the lead is hot.
8×Faster
Back-office

Quote writing

40 minutes per quote between calculations, texts and proofreading.AI generates the draft, the salesperson reviews in 5 minutes.
+3×Responses
Lead generation

Multilingual outreach

Poorly translated copy, generic messages, few responses.Personalized messages IT/EN/DE/FR with native-speaker review.
-95%Time
Marketing / management

Monthly reports

4 hours/month compiling sheets, charts and comments.AI generates automatic reports with insights in natural language.
-80%Workload
First level

Customer support

200 tickets/month, average handling time 8 hours.AI handles 160 tickets in minutes, the team only the 40 complex ones.

Six concrete transformations
that AI brings to your company.

We don't talk about technology, we talk about results measured across our 150+ clients.

01The team recovers time
−70% repetitive tasks+25h/week freed upFocus on strategy
02Clients are served better
Response <30 seconds24/7 support+40% satisfaction
03Deals close more often
Only hot leads to the team+34% closingQuotes in minutes
04Marketing scales without hiring
Content in 7 languagesCampaigns optimized 24/7Zero new hires
05Data-driven decisions
Weekly reportsInsights in clear languageReliable forecasts
06Your company stays safe
Data always in EuropeHuman control over everythingTraceable actions

How we apply AI.
Ethical, transparent, measured.

Client data always belongs to the client

Your data does not train public models. European servers, GDPR compliant. Export always possible.

Human-in-the-loop always

Critical tasks always go through human review. AI proposes, the human decides.

KPIs before going into production

Every agent is tested in a sandbox and must pass specific benchmarks before handling real cases.

Complete transparency

Every AI action is traceable in the dashboard. Zero "black boxes", zero mystery.

Multi-model, never lock-in

We use the best model for each task. If a better one comes out tomorrow, we switch.

Optimized for Italian B2B

Prompts, datasets and benchmarks built on the Italian market. AI speaks the language of your clients.

B2B companies that embrace AI today grow twice as much tomorrow.

Those who wait do so because they think it's risky or complicated. The real risk is being overtaken by those who start now.

Let's start →

The AI of today.
And that of tomorrow.

Today · in production

Voice AI that books calls

Voice agents that answer the phone, understand intent, qualify and book meetings in natural Italian.

Today · in production

Predictive lead scoring

AI predicts with >85% accuracy which leads will become clients. The team works only on the hot ones.

Today · in production

Multilingual content generator

Articles, emails, landing pages in 8 languages with native-speaker review. Adapted to the brand's tone of voice.

Q2 2026 · roadmap

AI video for campaigns

Automatic generation of short advertising videos. Copy, voiceover, motion graphics from brief to video in minutes.

Q3 2026 · roadmap

AI sales coach

A copilot that supports the salesperson during calls, suggests responses, asks qualifying questions.

Q4 2026 · roadmap

AI market intelligence

Automatic analysis of competitors, trends, market opportunities. Weekly reports with strategic suggestions.

Where AI can change your company?

45-minute strategic call with an AI specialist. We map your company's processes, identify the 2-3 points where AI generates the greatest return, and give you an implementation plan.

  • ✓Discovery call with an AI specialist, not a salesperson.
  • ✓Process analysis to identify the AI quick wins.
  • ✓Return estimate on hours saved and revenue recovered.
  • ✓Implementation roadmap 30/60/90 days.
✓ Thank you! We'll contact you within 24h to schedule the AI call.

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